We are proud to announce the launch of the new Chinese website for Manchester Metropolitan University: https://mmuchina.com.cn/.
Manchester Metropolitan University is one of the largest universities in the UK, with a community of over 34,000 students, including international students from around 130 countries. With a history dating back to 1824, it balances a rich and proud heritage with a modern and ambitious approach. It boasts a triple accredited business school, as well as several world-renowned alumni including Dame Judy Dench and Sarah Burton OBE, Creative Director of Fashion at Alexander McQueen.
Regroup have been engaged to build and support the new Chinese website that launched this month. The website will become a bridge for the University to share information with Chinese partners and students about popular courses, entry requirements, rankings, scholarships, pre-sessional English courses, halls and latest news stories. The website will help partners and students develop a deeper understanding about the University and prepare for applications.
Scott Muir, MD of Regroup, said: “We responded to our client’s brief by creating highly engaging, responsive pages which showcase the testimonials of current students and alumni, using strong, attractive images, and presenting the many benefits of not only Manchester Met, but the city of Manchester as a whole, as a great study and living experience for international students.”
“We are delighted with the launch of our new university website for China. This will strengthen the communication between our Chinese partners, students and parents by having a dedicated space to share information about the University.”
– Kay Morgan, Head of International Recruitment and Marketing at Manchester Metropolitan University
#manmetuni_int #manmetuni #mcrmetuni #manchestermet #manchester #regroupchina #rethinkchina
We are proud to announce the launch of Happy People’s first e-commerce store at https://www.happypeople.de/, designed and built by the Regroup Germany team on a Magento 2 platform.
Happy People was founded in Bremen in 1965 and has grown to become a considerable presence in the toy retail space in Germany, selling household name brands such as Barbie, Peppa Pig and Disney branded toys.
Scott Muir, MD of Regroup stated: “This is an exceptionally exciting opportunity to establish a sizable market in this fast-expanding sector”.
Happy People stated: “We are very satisfied with the result of our cooperation and excited about the future of our e-commerce business. The shop looks amazing, and we are proud to present it as our virtual flagship store.
We’re pleased to announce that Matthew Grandage (@MatthewGrandage) has joined the Regroup China team as Head of Account Management, helping to service our expanding Consumer and Business client base.
Matthew has a wealth of experience supporting western businesses, both B2B (industrial and consumer) and B2C, enabling them to succeed in China, the largest online market in the world.
Having lived and worked in China for 15 years, and a proficient Mandarin speaker, we’re very excited to welcome Matthew to this new full-time role, joining at a time when more and more European businesses look to reach the China market.
Matthew also continues as Senior Associate with export specialists @Chamber International, one of Regroup’s strategic partners.
WeChat’s Mini Programs can facilitate e-commerce functionality on WeChat and is amongst the most popular in China for social commerce. In 2020, the platform facilitated transactions worth an estimated 1.6 trillion yuan ($250 billion). That was double its 2019 transaction value.
WeChat hosts over 2 million Mini Programs, compared to Apple App Store’s 1.96 million and Google Play Store’s 2.87 million. This platform is growing year on year and has rapidly established itself as a highly effective low-cost route to reaching the China market.
Regroup China has been building WeChat mini programs for many European luxury and high street retailers as well as food and drink brands and developing booking capabilities for the student property market.
China accounted for around 50% of global online retail sales in 2020! As China’s online population is set to increase, this figure will only go up and selling to WeChat’s rapidly-growing audience will become ever more important.
Join Regroup in a Webinar on Friday 19th March, at 11am BST on how to set up and use a WeChat mini program to establish a direct sales route to the world’s largest online market. Click here for further details
We are proud to announce the launch of the new AirLabs web site – https://www.airlabs.com/.
AirLabs is a world-leading pioneer in air quality management, providing air quality solutions for key sectors including the Public, Education, Corporate and Transport sectors.
AirLabs, based in Copenhagen, with offices also in London, are the company behind leading edge products – AirBubbl (https://www.airlabs.com/product/airbubbl/) and AirHavn Pro (https://www.airlabs.com/product/airhavn-pro/), both available for purchase from the new web site.
Regroup have been engaged to build and support the new web site, launched this month.
Scott Muir, MD of Regroup stated “It’s truly exciting to be working with a progressive brand like AirLabs, so committed to tackling the growing issues of pollution in the workplace or in public transport for instance”
Quote from AirLabs
“Regroup have been superb supporting our project launching AirLab’s new website. Strong collaboration and teamwork were vital to achieve delivery in record time – two months start to finish! Scott Muir and Mahendra Jangid responded swiftly at all times and they went above and beyond to facilitate our target go live. As a result, we trust Regroup unreservedly, and have appointed them as our new agency for web site support, SEO, hosting and analytics support services.”
– Angela Shooter, AirLabs Head of Marketing and Communications
#BreatheEasy
#ReachResponseRetain
It is great to see the first shipment for the Great British Food Program WeChat store is on its way to the port of Shanghai. We hope the first of many! This unique and exciting initiative backed by the Department for International Trade and Business West, in conjunction with Regroup China and Elanders is a first of its kind, and provides a real opportunity for UK food and drink brands in the UK to reach China, the World’s largest market.
WeChat has over 1 billion users. Regroup China helps businesses reach China via WeChat, Baidu, Weibo, Tmall and JD. Call us to discuss how to get your brand selling in China.
#rethinkchina #regroupchina #businesswest #elanders #departmentforinternationaltrade
Happy New Year to Everyone.
We are happy to announce the launch of the Steelworks web site today – Steelworks is a state of the art student accommodation based in central Sheffield offering unrivalled social spaces and amenities with all that Sheffield has to offer being a short walk. – https://steelworks-students.com/
We are happy to be co-hosting the upcoming webinar for the Great British Food Program; helping UK food and drink brands enter the China online market. Click below for further details
https://www.eventbrite.co.uk/e/great-british-food-store-how-to-successfully-sell-in-china-through-wechat-tickets-125303055813
#rethinkchina