PPC
Our experienced PPC management team defines and executes strategy based on data insight, analytical interpretation and an in-depth commercial understanding. What we do transforms businesses.
Joined-up
It is key that campaign activity across multiple channels are managed in tandem to ensure maximum returns. There is a strong dynamic between SEO and PPC, and as such it is vital that activities are coordinated, with shared intelligence.
Data Driven
The data doesn’t lie. Our PPC management team work tirelessly to identify trends, and patterns from data to ensure we maximise returns.
Multi-Disciplinary
PPC is many things; it can be text ads on Google, it can be display ads, it can involve remarketing, and it can be executed across Social. As such it is imperative that activity is managed by experts, who fully understand the machinations of Paid search across channels.
Commercially Driven
PPC is principally an ROI channel, and as such it is key that campaigns are undertaken by people who can understand your business, and your key drivers.
The starting point with all of our activity in this domain is establishing a viable CPA for our Clients, all other planning and execution works back to this metric.
To find out more about our PPC for China services click here
To find out more about our Baidu PPC services, click here